Orange Tunisie launch is already affecting the Tunisian mobile market, says Onda Analytics



Communiqué de Presse - London, UK - The impact of Orange Tunisie is already being felt in the Tunisian telecoms market, following its launch in May 2010. According to a new report by Onda Analytics, it will be a catalyst for the uptake of 3G services such as mobile broadband over the next five years. By 2014, Onda Analytics forecasts there will be almost 500 000 mobile Orange Tunisie launch is already affecting the Tunisian mobile market, says Onda Analyticsbroadband subscribers, generating annual revenues of USD120 million. This will be welcome news for all Tunisia’s operators, seeking to generate new revenues in a maturing mobile market.
As the only operator currently permitted to offer 3G, Orange is focusing on high value subscribers interested in these services. However, Orange faces difficulties with this segment as they are also very demanding customers. The difficulty comes in that these subscribers need very good coverage, while Orange’s coverage is lower than that of Tunisiana or Tunisie Telecom, as is usual for an operator shortly after launch. According to report author Daniel Jones, “with Tunisiana and Tunisie Telecom set to be able to launch 3G networks in 2011, Orange only has a short time to capture these high value customers, who at the moment are trying its services, but keeping the SIM card from their previous operator.”
Onda Analytics’ latest report, MENA telecoms investment review and forecasts 2010-2014, assesses the mobile telecoms markets across the region, providing full forecasts for mobile subscribers and revenue in the region. Operators have seen high mobile subscriber growth in recent years, increasing at an average of 30% per annum since 2006 to 304 million subscribers by 2009. It follows the report, Investing in the Tunisian telecoms market, published earlier in 2010.
The report considers future investment plans by operators, with a series of operator and regulator interviews revealing plans for new networks based on Long Term Evolution (LTE) technology providing high-speed mobile broadband connections. It also considers several opportunities for investment, pinpointing a number of prospects in countries such as Algeria, Egypt, Iraq and Lebanon. It also includes separate forecasts for key KPIs for 18 countries in the region: Algeria, Bahrain, Egypt, Iran, Iraq, Jordan, Kuwait, Lebanon, Libya, Morocco, Oman, Palestine, Qatar, Saudi Arabia, Syria, Tunisia, the United Arab Emirates and Yemen.




Commentaires


3 de 3 commentaires pour l'article 28395

Waleed  (Tunisia)  |Mercredi 16 Juin 2010 à 19h 52m |           
Hedyha mochkeltek ! bara t3lem langliz men tawa lfrançais wala depassé
i luv arabic and english

Mmmm  (Tunisia)  |Mercredi 16 Juin 2010 à 19h 29m |           
Chebih el article bel anglize w mouch bel fransawis 3l a9al

   (France)  |Mercredi 16 Juin 2010 à 15h 47m |           
Je ne savais pas que les autres opérateurs pourront se lancer à leur tour en 3g dès l'année prochaine ,j'ai cru qu'on a donné à orange plus de temps que çà ..et est ce que tunisiana et tt devront payer eux aussi une licence 3g ou ce passage est gratuit et automatique ?